SOURCE: THE DRUM
How Heinz Used Machine Learning to Prove its Ketchup is the Dominant Condiment
Heinz has tapped into the cultural excitement around text-to-image machine learning programs to prove the market dominance of its tomato sauce.

Read more here: https://www.thedrum.com/news/2022/08/12/how-heinz-s-agency-used-machine-learning-prove-its-ketchup-the-dominant-condiment